Lorena Domínguez Castillo, MBA

Strategic Delivery Operations | Product & Digital Strategy Leader

Driving scalable delivery operations and customer-centric strategies across global markets. Bringing together strategy, technology, and execution to solve complex business challenges.

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ABOUT ME

Driving Strategy Through Execution and Impact

With over a decade of experience across global markets, I specialize in delivery operations, product strategy, and digital transformation. My work focuses on aligning business objectives with execution to create scalable, efficient, and customer-centric outcomes.

Having worked across enterprise and high-growth environments, I bring a collaborative and data-driven approach to solving complex challenges. From shaping go-to-market strategies to optimizing operations, I focus on delivering measurable, long-term business value.

EXPERTISE

Advisory & Strategy Services

Delivery Operations Strategy

Designing and optimizing scalable delivery ecosystems by improving partner onboarding, operational workflows, and performance metrics to drive efficiency, consistency, and long-term operational excellence.

Product Strategy & Leadership

Guiding product initiatives from concept to launch by aligning customer needs, business goals, and cross-functional teams to build impactful, scalable, and user-focused solutions.

Market & Growth Strategy

Developing and executing go-to-market strategies that strengthen positioning, accelerate adoption, and drive sustainable growth across global and competitive markets.

Digital & Marketing Strategy

Building integrated digital and marketing strategies that enhance brand relevance, optimize customer journeys, and connect strategy with execution through data and technology.

Analytics & Performance Insights

Leveraging analytics, dashboards, and operational metrics to identify inefficiencies, mitigate risk, and support informed, data-driven decision-making across teams.

Leadership & Collaboration

Leading and enabling diverse, cross-functional teams by fostering alignment, driving execution, and creating strong partnerships that solve complex business challenges.

EXPERIENCE

Experience Across Global Organizations

Senior Product Marketing Manager

2021 – 2023
Led go-to-market strategies and cross-functional initiatives focused on customer experience, product adoption, and sustainable growth.

Senior Associate

2018 – 2021
Delivered high-impact consulting engagements across technology, operations, and strategy, supporting large-scale transformations and global integrations.